Pantone has announced its color of the year for 2020, naming Pantone 19-4052 Classic Blue as its choice.

The American color company, which chooses a shade every year, says that it is a “timeless and enduring hue elegant in its simplicity”.

“We are living in a time that requires trust and faith,” says Leatrice Eiseman, executive director of Pantone. “It is this kind of constancy and confidence that is expressed by Pantone 19-4052 Classic Blue, a solid and dependable blue hue we can always rely on.”

Pantone describes the color “A timeless and enduring blue hue, PANTONE 19-4052 Classic Blue is elegant in its simplicity. Suggestive of the sky at dusk, the reassuring qualities of the thought-provoking PANTONE 19-4052 Classic Blue highlight our desire for a dependable and stable foundation on which to build as we cross the threshold into a new era.

Imprinted in our psyches as a restful color, PANTONE 19-4052 Classic Blue brings a sense of peace and tranquility to the human spirit, offering refuge. Aiding concentration and bringing laser-like clarity, PANTONE 19-4052 Classic Blue re-centers our thoughts. A reflective blue tone, Classic Blue fosters resilience”.

It’s interesting to see what kinds of designs the year 2020 brings. Find more about the PANTONE 19-4052 Classic Blue on their website.